A website is expected to survive competition only if it gets enough traffic. As the number of websites increases at a faster rate than the number of internet users, getting a share of the pie is becoming more and more difficult. Going the paid traffic way is an option but looking at the demand, their prices too have been jacked up making it expensive by the day. As a result, free advertising is the only option left with most website managers.
The biggest negative of free advertising is that it requires a lot of work and effort. Because of this reason, it does not go down well with a large percentage of the marketers. However, keeping the money into consideration, there are some who agree to it. For webmasters who do not have the requisite finance to make it big, there is no better option than this as far as making it up the online marketing ladder is concerned. With the biggest negative, comes the biggest advantage, all that comes as revenue is profit which means there is no scope for losses, 100% profit on every penny received. There isn’t much to complain once this point comes into the picture.
There are hundreds of ways to get traffic to any website. However, not all of them stay beneficial in the long run. Only a handful of them has the capability to attract the requisite traffic. For best results, adopting one or more of these is the only option. They have worked for some famous websites and if done right, are bound to work for anyone. Hereon, we will discuss one successful and sought after way of getting free traffic and free online marketing.
Affiliate Program: Considered to be one of the smartest things that can be done by a webmaster trying to kick off online marketing. The idea is to reduce the workload and make others do the same. It prospers on the efforts and time of others who in turn get paid only a marginal amount of what has been earned from their work. When someone becomes an affiliate, he gets money for every new affiliate he makes, i.e. he gets money when he gets traffic to the website.
Starting an affiliate program is not complicated. There are various websites which host affiliate programs on their servers. A good option is ClickBank which comes at an initial cost of $50. Another option to opt for is PayDotCom. Here, the affiliate program comes free of cost. Both are good options and worth of opting for. It is best not to delay the process and open an affiliate program if one has not been opened already.
It promises high returns at marginal costs which are as good as free. Webmasters who have multiple websites can use the same affiliate program to connect them together. By doing this, he would not have to work individually for each website. The status can be monitored at one place and all profits collected under one account.